Believing strongly that sports as an activity enables complete physical well being, Tata Steel has always actively encouraged and supported sports in a number of ways. From offering corporate sponsorships to promising sportspersons to making available sporting facilities to people across different cross-sections of society, Tata Steel’s endeavours have been persistent and liberal.
Initiatives in Sports
Tata Steel has helped to create an atmosphere conducive to sports promotion and also created champions who have made the Country proud. In India, Tata Steel pays special attention to the sporting activities for youth at the State and National levels. The Company has begun work for opening Feeder Centres at out-locations and in Greenfield project areas. Plans are in place for opening Excellence Centres in selected sports at various schools, which have the infrastructure.
Tata Steel is in the process of extending its support in a formalised way to Hockey, the traditional sport of Jharkhand and the National sport of India. In addition, training of the Bhutan Archery Team is a part of the CSR activity of Taj Tashi, Bhutan.
Tata Steel leads the effort by the Confederation of Indian Industry (CII) to create "golden hopes" for India. It is the only Indian company to invest in world-class facilities, create academies and to maintain and manage international level arenas. Apart from setting up academies in various fields of sports, the initiatives include the following facilities:
- The JRD Tata Sports Complex, an international stadium with an 8-lane polyurethane track and football field. The complex also houses facilities for handball, tennis, volleyball, hockey, basketball, boxing, table tennis, swimming and a modern gymnasium.
- The Keenan Stadium, that hosts international cricket matches and provides accommodation facilities for visiting sportspeople.
The objective of Tata Football Academy is to nurture and train budding footballers in the most scientific way with the sole purpose of improving the standard of Indian Football and be a nursery for producing outstanding players for the Indian National Team.
The Academy has excellent placement record for its cadets with the premier football clubs of India. It has nine training centers in different disciplines and it trains more than 500 community children in a year.
The Academy not only provides intensive training but also all-round developmental opportunities with facilities for formal education and vocational training. The fully residential programme includes special features such as boarding and lodging, monthly stipend, playing kits, summer and winter clothing, ceremonial kits, comprehensive medical care, education, a group insurance scheme and other benefits.
Some of the Championships won by TFA in recent years:
- All India Biju Pattnaik Football Tournament in 2007-2008
- Chief Minister's Cup in 2007-2008
- All India Ghosto Pal Memorial Football Tournament in 2007-2008
- JRD Tata Youth (Under -19) Invitational Football Tournament in 2007-2008
- 5th Jr. (Under -19) Football Tournament (I League) in 2008-2009
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The main objective of this academy is to help talented youth to realise their full potential and achieve excellence in Archery through sustained scientific training. It is committed to creating value by continually improving Archery Cadets' performance at national and international level.
A Four Year Residential Training Programme is offered with wide range of basic and advanced training. Promising cadets are regularly sent overseas for specialised training. While moulding budding talents, emphasis is placed on technical and tactical training to help them achieve better understanding of the sport and its success strategies. Practical lessons are supplemented with theory classes, to provide them with knowledge of Physiology and Psychology. As a result, cadets understand their abilities and achieve greater success at the highest level of the sport.
In recent times, several youngsters from Tata Archery Academy won India a Gold Medal in the Asian Archery Championship, reclaiming the title after 17 years.
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The basic objective of Tata Athletics Academy is to provide the mainstream of national athletics with a perennial pool of young athletes trained and oriented to international standards. The strategy is to "Catch Them Young", to give them the best in terms of training with modern techniques, tactics, psychological as well as physical conditioning and related inputs to make them medal winners in the International arena.
Besides technical training, personality development training is also imparted. Fully residential programme includes special features such as free boarding and lodging, a monthly stipend, playing kit, summer and winter clothing, ceremonial kits etc. Free education and medical care makes this academy a completely self-contained facility for students.
Among some of the recent accolades received by the Tata Athletics Academy is the performance of the cadets in the East Zone Athletics Championship, winning 9 Gold, 5 Silver and 5 Bronze Medals.
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Tata Steel Adventure Foundation
The main objective of Tata Steel Adventure Foundation (TSAF) is to induct people from all walks of life to the thrills and wonders of adventure sports, thereby developing a healthy rapport with environment and nature. It emphasises the importance of maintaining a positive attitude in life and helps participants cultivate it through a multidisciplinary approach and a wide range of activities.
Designed for all age groups, TSAF has special programmes for children, youth, corporate employees and senior citizens. It has evolved the concept of utilising benefits of adventure in everyday life to perfection and aids and encourages many forms of the sport like mountain trekking, parasailing and river rafting. In an effort to extend the benefits to the business world, TSAF has also incorporated the needs of corporate management (particularly team building) in many of its programmes. The Foundation’s core strength lies in its highly capable and motivated personnel (led by renowned mountaineer Ms. Bachendri Pal) who ensure a safe and supportive atmosphere for enthusiasts to willingly participate. They are presented with actual problems, real consequences and real constraints
As a part of its commitment to good outdoor practices and environmental protection TSAF conducts sessions on environmental awareness and education in all its programmes. The Foundation is also proactively engaged in social issues and it makes sure that its services reach every member of society, rural and urban.
For more information please visit www.tsafindia.org
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